Partnerships, Agreements, and Collaborations—Key Strategies Major Players Followed to Expand Market Shares

The global infection surveillance solutions market is highly fragmented in nature, with various large and small players proving infection surveillance solutions. A majority of the leading players in this market are based in developed countries across North America and Europe.

Players in the global infection surveillance solutions market have implemented various strategies to expand their global footprints and increase their market shares. Some of the key strategies adopted by market players include new product launches and enhancements of existing products; expansions; acquisitions; and partnerships, agreements, and collaborations. Becton, Dickinson and Company (U.S.), Premier Inc. (U.S.), Wolters Kluwer N.V. (Netherlands,), Baxter International Inc. (U.S.), GOJO Industries, Inc. (U.S.) were the leading market players in 2015.

Becton, Dickinson and Company (U.S.) is a market leader owing to its strong portfolio of infection surveillance solutions. The company has a substantial geographic footprint with strong sales and distribution networks. It invests considerably in R&D activities to add innovative technologies and products to its portfolio. The company focuses on acquisitions of small global and regional companies, which in turn helps it to strengthen its presence in this market. In March 2015, the company completed the acquisition of CareFusion Corporation (U.S.). This acquisition significantly enhanced BD’s infection prevention, medication management, and patient safety products portfolio.

Premier Inc. (U.S.) is also a major player in this market, and has a strong portfolio of infection surveillance solutions. In order to increase its share in the infection surveillance solutions market, the company pursues the strategies of partnerships, agreements, and collaborations. In this regard, the company entered into a partnership with the Hawaii Medical Service Association (HMSA, U.S.) in May 2015. Under the partnership, both organizations worked together to improve healthcare quality and reduce costs for the citizens of Hawaii.

Atlas Medical Software (U.S.), Deb Group Ltd. (U.K.), Hygreen Inc. (U.S.), RL Solutions (Canada), and TRUVEN Health Analytics (An IBM Company, U.S.) are some other prominent players in this market.

The growth strategies adopted by the major players in the global infection surveillance solutions market include partnerships, agreements & collaborations; product enhancements and new product launches; acquisitions; and expansions. A majority of the top market players adopted partnerships, agreements, & collaborations as their key growth strategies.