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Major Players in the Global Optical Imaging Market Considered New Product Launch as the Key Strategy to Expand Their Share in the Market

The global optical imaging market is consolidated, with leading 8-10 players holding nearly 80% of the market share in 2014. Majority of the leading players in the market are based in the developed countries across North America and Europe. However, few major market players such as Topcon Corporation (Japan) and Canon, Inc. (Japan) are based in APAC region.

In this market, Carl Zeiss Meditec AG (Germany), Topcon Corporation (Japan) and Canon Inc. (Japan), Inc. (U.S.), and St Jude Medical, Inc. (U.S.) are the leading players in 2014. Carl Zeiss Meditec AG was the leading player in global optical imaging market in 2014. This large share is primarily attributed to its strong geographical presence in more than 50 countries, diversified product portfolio of optical imaging systems majorly (OCT systems) for ophthalmic applications, which include a wide range of clinical tools for the diagnosis and treatment of eye diseases.. Topcon Medical Systems, Inc. and Canon Inc, have a diversified product portfolio of optical imaging products which includes OCT systems and offers an exhaustive product portfolio of retinal cameras, OCT systems, and imaging software. On the other hand Canon, Inc. (Japan), St. Jude Medical, Inc. (U.S.), and Bioptigen, Inc. (U.S.) also accounted for the significant market share due to their core technological expertise in OCT technology and optical imaging software.

The key strategies adopted by players in the global optical imaging market are new product launches, acquisitions, agreements and collaborations, and expansions. Majority of the top players have adopted new product launches as their key growth strategy followed by expansions and collaborations.

 

 

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