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Social Media in Market Research

Quick Steps to Incorporate Social Media in Market Research Plans

  When it comes to understanding the customer expectations, businesses and customers need to be ready to go that extra mile and achieve the goals [...]
Concept Testing and the Role of Market Research

Concept Testing and the Role of Market Research

When it comes to creating a workable business plan for an organization, the key decision-makers in the organization need careful planning paired with [...]
Market Analysis Tool

Are These Market Analysis Tools on the Verge of Obsolescence?

Entrepreneurs across the world, wishing to enter the competitive business world are already aware of the miracles that competitive analysis and marketing [...]
customer intelligence and social media

How to Gain Customer Intelligence and Win Your Target Customer

Learning how to keep the customers happy about ones products or services is not that simple. While techniques like business research help analyzing the [...]