The weight management market is segmented into diets, fitness and surgical equipment, and services. The weight loss diets market is further classified into three main categories by type of composition – foods, beverages, and supplements. Weight loss foods are further classified on the basis of product type as meal replacements, low-calorie ready meals, sugar-free confectionaries, low-calorie desserts, and organic foods. The weight loss beverages market has also been classified into four classes, which includes, low-calorie beverages, herbal/green tea, slimming water/natural mineral salt drinks, and other low-calorie beverages. The weight loss supplements market has been segmented on the basis of product type as protein, fiber, conjugated linoleic acid (CLA), and green tea extract.
The weight management market is divided into three segments, diets, services, and fitness and surgical equipment. The weight loss diets market includes food, beverages, and supplements. Weight loss food is the largest segment of the weight loss diets market, while beverages is the fastest-growing segment. The weight loss food market is further segmented as meal replacements, low-calorie ready meals, sugar free confectionaries, low-calorie desserts, and organic food.
Low calorie beverages (carbonated and non-carbonated), and slimmer waters/natural mineral salt drinks showcase vast opportunities for key players in this market. Herbal/green market is also growing at a very fast pace in Asian countries, especially in China.
Surgical procedures have evolved over the years. LAP BAND surgery is a recent, less traumatic, adjustable, and reversible obesity surgery available today. Other surgeries for obesity management include liposuction, gastric bypass (stomach stapling), laparoscopic sleeve gastrectomy, and ultrasonic therapy. Evaluation of non-invasive bariatric surgeries, such as intragastric balloon system, StomaphyX, cold laser shaping, and cryolipolysis have further made the weight loss procedures safe and effective.
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