The demulsifier market is expected to witness a CAGR of 3.7% between 2015 and 2020. The Middle East represents the single-largest market for demulsifier for the same period, followed by the Europe and North America. Crude oil is the largest application of demulsifier which accounted for more than 90% of demulsifier demand in 2013.
The opportunity in the demulsifier market lies with the discovery of new oil fields and use of green demulsifier. The discovery of new oil fields would result in increase in crude oil production; hence increase in use of demulsifier. On the other side, environmental concerns in Europe, particularly in the North Sea have led to restrictions or outright bans on many chemicals which were formerly employed for demulsifier manufacturing. This would lead to encouragement of manufacturing and use of green demulsifier through extensive R&D.
It is extremely important that the players operating in the demulsifier market remain competitive by adopting key growth strategies. The competitiveness of players lie in R&D capabilities to come up with new and innovative products. This is expected to help them gain a competitive edge in the market by launching products to meet the requirements of their customers. The manufacturers of demulsifiers are focused on mergers & acquisitions with the key objective of catering to growing demand with better penetration in the oil field market. Halliburton (U.S.), Schlumberger Limited (U.S.), Ecolab Inc. (U.S.), and Clariant AG are some of the leading market players that adopted this strategy.
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