The Cut Flowers Market Growth is estimated to be valued at USD 36.4 billion in 2022. It is projected to reach USD 45.5 billion by 2027, recording a CAGR of 4.6% during the forecast period.
Cut flowers are plant parts that include the blooms or “inflorescences” and some attached plant materials but not the roots or soil. Fresh-cut flowers are highly perishable because they only sustain a limited number of life-sustaining processes by sucking water up through their stems. These flowers are used for decorative purposes such as vase arrangements and bouquets at formal events; designs for weddings and funerals; gifts for Mother’s Day, Valentine’s Day, illnesses, and holidays such as Christmas and Easter; corsages and boutonnieres; and informal displays to beautify homes and public places.
Fresh or dried cut flowers can be grown in open fields or in protected environments such as high tunnels or environmentally controlled greenhouses. Non-flowering cut stems, such as seed heads, stalks, and woody cuts, can also be grown for decorative or floral purposes. The cut flowers market size is constantly shifting due to shifting consumer preferences. To meet these demands, growers must be willing to adjust their production. Farmers’ markets and roadside stands are potential retail outlets.
Fresh flowers are frequently purchased alongside fresh produce and other farm products by consumers. In these markets, value-added products such as bouquets and specialty or seasonal arrangements can be successful. A community supported agriculture (CSA) share may also include cut flowers. Supermarkets, garden centers, and craft stores are all wholesale options. Marketing hard-to-find, or novelty cut flowers to retail and wholesale florists is another option. Other marketing opportunities may be available through hotels, restaurants, caterers, and the internet. Growers are creating a variety of marketing channels for cut flowers.
Growing demand for floral decorations in weddings to drive cut flowers industry
Cut flowers have wide commercial applications. Flowers are utilized in various industrial applications, such as culinary flavors, food decorations, perfumes, pharmaceuticals, smells, and natural colorants. They also are an important part of the gifting industry. The flower gifting industry uses several traditional, tropical, and specialty cut flowers. On Asian occasions, there is a high demand for large-scale ornamental use of cut flowers. Commercial flower-cutting agriculture has been designated as an “export-oriented sector” by many governments. This is significantly more profitable than traditional crop cultivation. The net profit from flower cultivation can be 10 to 20 times that of typical other agricultural crops per unit of land.
Commercial cut flower application is becoming more popular due to large-scale celebrations of important occasions such as weddings and anniversaries, as well as people’s rising disposable wealth in industrialized nations. High demands are also driving exports from major flower-producing regions. More than 60% of all cut flowers sold in the UK today are imported, with the majority coming from the Netherlands, Colombia, and Kenya.
The vast majority is cultivated in massive commercial greenhouses beneath the glass, employing intensive agricultural techniques. Cut flowers are used commercially to make bouquets and floral baskets as corsages, flower arrangements, and for decoration. The demand for cut flowers is going to increase because of the growing demand for floral arrangements in all celebrations, along with eco-friendly gifting trends.
Asia has enormous potential in the global floriculture business that has yet to be exploited globally. The region is mostly concerned with serving the domestic market. This can be ascribed to the region’s rapidly expanding economy, huge population density, and consumer perception. Cut flowers, cut foliage, and potted plants dominate the Asian home flower industry. Flowers have been an important aspect of Asian culture for thousands of years, and they are an important part of spiritual and cultural traditions
top cut flowers companies include Soex Flora (India) and Florance Flora (India). Other players with large activity in this region are Flamingo (UK), Esmeralda Farms (US), and Danziger Group (Israel).
