Emerging economies offer high growth potential to Blister Packaging Market

The blister packaging market size is projected to grow from USD 24.1 billion in 2020 to USD 34.1 billion by 2025, at a CAGR of 7.2%. The blister packaging market is witnessing growing demand from end-use industries such as healthcare, food, consumer goods, and industrial goods. Its growth is attributed to cost-effectiveness and tamper-evident design for product protection.

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Market Dynamics

  • Driver: Cost-effectiveness
  • Restraint: Not suitable for packaging heavy items
  • Opportunity: Emerging economies offer high growth potential
  • Challenges:  Compliance with stringent regulations

There has been a gradual shift in consumer choice from traditional bottles for pharmaceutical products to blister packaging, which is unit-dose packaging. Blister packs are used in the healthcare industry for drugs and medical devices. They are also used in wide applications in consumer goods, industrial goods, and food industries. Moreover, blister packaging requires fewer resources for packaging, occupy less retail shelf space, and offer an excellent hang-hook display. Hence, blister packs are available at a lower cost as compared to other packaging formats, such as rigid bottles, making them cost-effective.

Emerging economies such as BRIC (Brazil, Russia, India, and China) and CIVETS (Colombia, Indonesia, Vietnam, Egypt, Turkey, and South Africa) are poised to account for much of the global growth for blister packaging in the upcoming years. Growth in these countries is mainly driven by the favorable demographics, rising household incomes, and changing lifestyles of consumers, encouraging a rising preference for on-the-go products. These factors induce changes in lifestyle that lead to greater demand for convenience in terms of packaging and use.

Blister packaging is used for extending the shelf life of the product; however, it is not an ideal solution for the packaging of heavy items and is mainly used for the purpose of protecting lightweight items.

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APAC is expected to register the highest CAGR during the forecasted period, owing to the rapid expansion of end-use sectors such as healthcare, food, and consumer & industrial goods sectors. Factors such as rising disposable income, growing middle-class population, rising consumption of high visibility products, and the growing healthcare industry will support the growth of the blister packaging market over the forecast period.

Amcor Plc (Switzerland), DOW (US), WestRock Company (US), Sonoco Products Company (US), Constantia Flexibles (Austrai), Klockner Pentaplast Group (Germany), E.I. du Pont de Nemours and Company (US), Honeywell International Inc. (US), Tekni-Plex (US), and Display Pack (US) are the key players operating in the blister packaging market.

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