According to a research report “UK Probiotics Market by Ingredient (Bacteria and Yeast), Product Type (Functional Food & Beverages, Dietary Supplements, and Feed), End User (Human and Animal), Distribution Channel, and Region – Global Forecast to 2027″, published by MarketsandMarkets, UK Probiotics Market to Grow at a CAGR 7.3% from 2022 to 2027.
The trend towards natural and gut-friendly options is gaining momentum among consumers seeking to support their digestive health. For instance, in August 2021, German company Muller launched its gut-health yogurt brand “Gut Glory” in the UK product pipeline recognizing the potential for probiotics products in the country. The rising popularity and consumption of vegetable yogurts contribute to the positive growth of the probiotics market in the UK. The driving force behind the growing demand for probiotics in the UK lies in the increasing consumer awareness of the numerous health benefits associated with their consumption. Companies operating in the probiotics sector have concentrated their efforts on the UK market, capitalizing on prevailing trends and favorable consumer sentiment. The convergence of these factors has led to a thriving probiotics market in the UK, presenting significant opportunities for industry players to cater to the evolving needs of health-conscious consumers.
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Rising health issues and increase in awareness for probiotics products to boost market
The UK food and beverage manufacturing industry is one of the largest markets, with a surge in demand for a large number of probiotic products, particularly to be used as functional food and beverages. Over the next five years, the UK is expected to witness significant growth in the scope of probiotic applications in various food categories, including dairy, nondairy beverages, bakery, baby foods, snack bars, and breakfast cereals. For instance, British snack brand Perkier (UK) introduced the UK’s first probiotic bar in June 2021, catering to the growing preference for wholesome and beneficial food choices.
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The key players in this market include Danone (France), Probi (Sweden), and Nestle (Switzerland)