Quick Steps to Incorporate Social Media in Market Research Plans

Social Media in Market Research

  When it comes to understanding the customer expectations, businesses and customers need to be ready to go that extra mile and achieve the goals of their project. Marketing research is really easy, provided you learn about all its tools and techniques. Along with using …

Concept Testing and the Role of Market Research

Concept Testing and the Role of Market Research

When it comes to creating a workable business plan for an organization, the key decision-makers in the organization need careful planning paired with in-depth analysis. Market research is the most common solution that helps business owners to find their way in terms of market trends, …

Are These Market Analysis Tools on the Verge of Obsolescence?

Market Analysis Tool

Entrepreneurs across the world, wishing to enter the competitive business world are already aware of the miracles that competitive analysis and marketing research do to their businesses. As a budding business owner, people are educated to resort to market research. However, misleading data and irrelevant …

How to Gain Customer Intelligence and Win Your Target Customer

customer intelligence and social media

Learning how to keep the customers happy about ones products or services is not that simple. While techniques like business research help analyzing the demands, expectations and perceptions about a business, one needs special efforts to hold on their existing customer. Keeping the customers happy …